Sparkle n' Splash

Designs Art Studio Branding

Sparkle n' Splash Designs Art Studio was the subject of a fake job posting and scam that I, unfortunately, became entangled in. While the business and brand were not real, the work I created for the brand is strong. The work is worth showing.

Sparkle n' Splash was presented as a concept for an art gallery and physical show space featuring the work of skilled traditional artists. When developing the logo, I focused on the use of “ n’ ” in place of “and.” This offered a unique design opportunity: to create a custom lettermark that could stand alone or be integrated into the wordmark. The "n" was designed to be the primary brand symbol, subtly accented by flame and water icons to visually reflect the gallery’s name. The flame icon cleverly serves as the apostrophe above the lowercase " n ." I felt this detail was particularly clever.

To showcase work in the gallery space, I masked artwork into the " n " itself. Unfortunately, the individual I had been communicating with was impersonating an artist, and that artist has no actual connection to the brand. For that reason, the final deliverables will not be shown in their original form.

Instead, the artwork featured in these mockups is sourced from the public domain via the National Gallery of Art in Washington, D.C. A full bibliography for these works is included at the bottom of this page.

Customer Acquisition & Retention Offers

Business Proposal

Works Cited

Caillebotte, Gustave. “Skiffs.” France, 1877. National Gallery of Art. Washington, D.C. nga.gov/artworks/66404-skiffs

Kooning, Elaine de. “Taurus VII.” Brooklyn, New York, NY, 1973. National Gallery of Art. Washington, D.C. nga.gov/artworks/77260-taurus-vii

Still, Clyfford. “PH-571 (1951-N).” Baltimore, MD, 1951. National Gallery of Art. Washington, D.C. nga.gov/artworks/71328-ph-571-1951-n

Stubbs, George. “White Poodle in a Punt.” Great Britain, U.K., 1780. National Gallery of Art. Washington, D.C. nga.gov/artworks/110281-white-poodle-punt

Turner, Joseph  Mallord William. “Keelmen Heaving in Coals by Moonlight.” Great Britain, U.K., 1835. National Gallery of Art. Washington, D.C. nga.gov/artworks/1225-keelmen-heaving-coals-moonlight

July 31st, 2025

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